It is often said that through charity or generosity of self, we create a deeper sense of community with each other.

Aiming to fulfill its role as a corporate citizen, LSH Auto UK Limited is committed to assisting various charities in the communities in which it operates. LSH Auto believes that those of who are in a position to help, should do so, regardless of how big or small the contribution may be.

So far in 2019, the company has identified and partnered with a number of organizations that assist in bettering the lives of the most vulnerable members of society.

Comic Relief at Mercedes-Benz of Whitefield

Mercedes-Benz of Whitefield was one of the businesses in the UK that participated in the annual #RedNoseDay initiative, hosted by Comic Relief in March 2019. The team donned the customary Red Noses and had fun activities at the dealership, such as an on-site make-up artist and photo shoots with celebrity cut-outs. There was a great amount of support from customers and partners, who generously donated via the Facebook page or at the dealership.

Francis House can count on Mercedes-Benz of Manchester Central

The Accountants Team at Mercedes-Benz of Manchester Central raised funds for local children’s hospice, Francis House in April 2019. Francis House provides respite care, homecare, sibling support, end of life care, as well as emotional and bereavement support to sick children and young people as well as their families.

Recently, LSH Auto Australia was delighted to announce that it would be partnering with the Starlight Children’s Foundation in its charity works for 2019. As a member of Lei Shing Hong Group, philanthropy and giving back to communities where it operates is core to its group DNA.

Supporting Children’s Charities

In March 2019, LSH Auto Australia became the first automotive partner for Starlight, kicking off the official relationship during a gala event with an announcement of support and a special donation.

LSH Auto only entered Australia in June 2015 and has since been supporting charity works in Melbourne, Sydney and Brisbane. Its newly-announced partner, the Starlight Children’s Foundation, is recognised as a leader in supporting children and teens with major illnesses.

Created to brighten the lives of such children, teens, and their families, Starlight helps seriously ill children and teens re-discover the joys of childhood by providing much-needed treats and entertainment during their difficult days in hospital and when enduring treatment.

Starlight is also proud to be a local Australian organisation and, as such, a perfect partner for LSH Auto’s philanthropic works in Australia. The latest partnership further complements its long-term children-focused CSR activities in Australia, such as its commitments to Act For Kids (providing counselling to neglected children).

No Easy Ride

Leveraging its resources as a dealer group and aiming to contribute in more creative and meaningful ways, LSH Auto Australia has also announced its support for the Chain Reaction series of fundraising bike rides, as the “Official Vehicle Partner”.

Chain Reaction is the “Ultimate Corporate Bike Challenge”, which raises money for sick children by challenging senior executives with a passion for cycling and philanthropy. The average rider raises over A$22,000 in sponsorship and donations.

Peloton Support Across Australia

LSH Auto Australia is delighted to be providing six vehicles to the 2019 Chain Reaction Challenge Foundation series of long-distance fundraising rides. The series kicked off in March 2019, with the ride starting from Sydney to Melbourne. Further rides from Canberra to Melbourne and Melbourne to Sydney also benefited from LSH Auto’s peloton support. The series of events culminates in October with the Women’s 300, on one of Australia’s most beautiful cycling routes for 300 km along the Sunshine Coast.

Vehicles supplied by LSH Auto Australia’s operations in Mercedes-Benz Melbourne, Mercedes-Benz Sydney and Mercedes-Benz Brisbane will be leading and accompanying the cycling peloton, providing medical and logistics support all the way.

The Starlight Children’s Foundation will be one of the charities benefitting from Chain Reaction in 2019, which aims to raise more than A$3,500,000 for its beneficiaries this year.

LSH Auto Australia Managing Director, John Good, welcomed the partnership: “Chain Reaction’s support for children and young people, at times of great stress, is totally in keeping with our aim to be a contributing member of our communities. We are proud to be supporting the efforts of all riders.”

To stay tuned to our latest news and developments, follow LSH Auto International on LinkedIn or visit www.lshauto.com. To stay informed on Australia-specific activities, follow LSH Auto Australia on LinkedIn and Facebook, or visit www.lshauto.com.au.

The aftersales team at LSH Auto China recently participated in the “2019 Mercedes-Benz AG TechMasters China National Final Competition”, organised by Beijing Mercedes-Benz Sales Service.

Continuing its track record, the team won several major awards, including:
• Three LSH Auto (China) teams won the first, second, and third places for the “Best Team Awards”
• Four LSH Auto (China) colleagues won the “Best Individual Awards”

The Competition is designed to test the practical know-hows and technical expertise of participants, as well as their ability to work as a team throughout the entire process from the initial arrival of a customer’s vehicle, pre-inspection, repair stages, to vehicle handover and delivery.

Customer service is a combination of art and science, requiring an accumulation of skills, training, and passion. As we continue striving to deliver excellence in customer service, we are very proud of everyone at LSH Auto China who took part in the competition.

Yongsan Sports Automobile Limited (a member of Lei Shing Hong group) held its official opening of Porsche Centre Yongsan on 11th April 2018 and had the honor of Porsche AG Sales and Marketing board member, Mr. Detlev Von Platen gracing the event.

Porsche Centre Yongsan opened in December 2017 and is the first Porsche Centre in the Gangbuk area with cutting-edge technology installed in showrooms and workshop, providing premium service and products to its customers.

Furthermore, PC Yongsan is one of the few pilot showrooms in the world and the first showroom in Korea to apply the digitalization concept, which is part of Porsche’s Digitalization Strategy.

A special event celebrating the 1000th Panamera delivery was organized as well with the opening event. Mr. Detlev Von Platen and Mr. Michael Kirsch, Managing Director of Porsche Korea participated in the event.

On 11th May 2018, the LSH Auto Hope (Primary) School and the LSH Auto Hope (Secondary) School held ceremonies to mark their respective openings in Anhui Province. The two schools are located in Xicheng Village, Baihu Town of Lujiang County, and Dongxixi Township, Huoshan County of Liu’an City, respectively.

LSH Auto ranked among the top five dealer groups for the ninth consecutive year in the “2018 Top 100 Automobile Dealer Groups in China” announced on 17th May 2018. This is also the third year for LSH Auto to be the third largest dealer group, after 2010 and 2017.

At the award ceremony, LSH Auto was also awarded the “2018 Top 100 Automobile Dealer Groups in China – Mercedes-Benz Operational Excellence Award” and the “2018 Automobile Industry Digital Innovation Award “, presented by China Automobile Dealers Association (CADA).

Three apprentices from LSH Auto Australia were awarded with the W.R Galvin OAM International Scholarship to Study Vocational Excellence on 11th July 2018. The skill development scholarship has been awarded to LSH Auto Australia since 2016 and is funded by the Workplace Institute through Skilling Australia Foundation, the philanthropic arm of WPC Group.

The scholarship programme sponsors the participating apprentices to travel to the United States for a cultural and career development tour, which aims for them to witness first-hand how Mercedes-Benz America approach skills in the automotive area, and to enrich their knowledge and development in the workplace. It also gives them the opportunities to share the fulfilling experience with other apprentices and co-workers when back.

The three apprentices from LSH Auto Australia awarded with the scholarship – Fearghus Von Prott from Mercedes-Benz Sydney, Mikaela Lawrence from Mercedes-Benz Brisbane and Bianka Chiodo from Mercedes-Benz Melbourne – will travel to the United States in September 2018.