Automobile
Introduction Founded in 1993, Lei Shing Hong Limited’s Automobile division is a premium automobile group engaged in the wholesaling and, particularly, retailing of automobiles for the major global brands of Daimler AG, Porsche AG and Automobili Lamborghini S.p.A. across international markets. Our offerings to end customers range from the sale of luxury new and pre-owned vehicles, vehicle parts and accessories, to the provision of aftersales, finance and insurance agency services, as well as other auto-related businesses.

In May 2017, Lei Shing Hong Limited and Daimler AG deepened their long-standing and successful collaborative ties with the latter taking a minority interest in LSH Auto International Limited, a subsidiary of the Group specialising in the Mercedes-Benz cars retail business. It represents Daimler AG’s passenger vehicles, vans, trucks and brands in eight markets, making it one of the world’s largest dealer groups for Mercedes-Benz passenger vehicles.

More about LSH Auto International Limited >

For us, it is extremely important to provide our customers with not only top-level products and services but also comprehensive solutions for their premium automobile experience with Lei Shing Hong. We believe that this robust dedication and commitment to fully satisfying our customers’ varied requirements and providing best-in-class customer experiences has been integral to the business evolving into one of the world’s largest independent automobile dealer groups.
KEY FIGURES *Data as at December 2019
22,600+ Employees
323,000+ Units Sold
120+Cities
*Data as at December 2019
Our partners The mutually beneficial cooperation with Daimler AG has propelled our Automobile division to expand our geographical presence to become one of the largest dealer groups for Mercedes-Benz passenger vehicles globally.

Our accomplishments as a retailing ambassador for Mercedes-Benz have helped our business extend naturally to include many other popular brands that recognise us as a logical bridge to buyers of passenger and commercial vehicles, including Mercedes-AMG, Mercedes-Maybach, smart, DENZA and FUSO.

In addition, we are the dealer of Porsche and Lamborghini in South Korea, the dealer of Porsche in Taiwan Region as well as the dealers and the importers of Porsche in Vietnam and Cambodia. For these two premium brands, we also provide best-in-class customer experience and maintain operational leadership in the respective markets.

Contact Porsche / Lamborghini operations >

With a global coverage of over 191 dealerships and 304 outlets, in 2019 alone we sold over 323,000 passenger and commercial vehicles and had a robust throughput volume of over 1.9 million in our aftersales services.
Hong Kong SAR hkg /LSH/images/common/business/location/hkg.png LSH - HEADQUARTERS (AUTOMOTIVE WHOLESALE & OTHER ACTIVITIES) Lei Shing Hong Automobile Limited 8/F New World Tower 1
18 Queen's Road Central
Central
Hong Kong SAR
+85225261051 (852) 2526 1051 (852) 2524 1538--> http://www.google.com
LSHI - HEADQUARTERS (MERCEDES-BENZ CARS RETAIL) LSH Auto International Limited 16/F Shanghai Commercial Bank Tower
12 Queen's Road Central
Central
Hong Kong SAR

Website: www.lshauto.com
+85222307500 (852) 2230 7500 http://www.google.com
Australia aus /LSH/images/common/business/location/aus.png Australia - Brisbane Office (Mercedes-Benz CARS Retail) LSH Auto (Brisbane) Pty Limited 824 Ann Street
Fortitude Valley QLD 4006
Australia

Website: www.mbbrisbane.com.au
+6173251666 (61) 7 3251 666 http://www.google.com
Australia - Melbourne Office (Mercedes-Benz CARS Retail) LSH Auto (Melbourne) Pty Limited Level 45, Rialto Towers, 525 Collins Street
Melbourne Victoria 3000
Australia

Website: www.mbmelbourne.com.au
+61396908833 (61) 3 9690 8833 http://www.google.com
Australia - Sydney Office (Mercedes-Benz CARS Retail) LSH Auto (Sydney) Pty Limited 43-47 O’Riordan Street
Alexandria NSW 2015
Australia

Website: www.mbsydney.com.au
+61296977777 (61) 2 9697 7777 http://www.google.com
Cambodia khm /LSH/images/common/business/location/khm.png Cambodia Office (Mercedes-Benz CARS Retail) Star Auto (Cambodia) Co., Ltd Samdech Hun Sen Blvd., corner of Hun Neang Blvd.
Phum Toul Roka, Sangkat Chak Angre Krom, Khan Meanchey
Phnom Penh 12353
Kingdom of Cambodia
+85523231488 (855) 23 231 488 http://www.google.com
CAMBODIA OFFICE (PORSCHE IMPORTER AND DEALER) Precision Cars Cambodia Ltd #235, Russian Federation Boulevard
Ka Kab, Khan Porsenchey
Phnom Penh 12406
Kingdom of Cambodia

Website: www.porsche.com/pap/_cambodia_/
Email:     info@porsche-cambodia.com
+85523890711 (855) 23 890 711 http://www.google.com
Mainland China chn /LSH/images/common/business/location/chn.png Mainland China Office (Mercedes-Benz CARS Retail) Lei Shing Hong Auto (China) Management Co., Limited No. 8 Guang Shun Avenue South
Bldg 3 3rd floor, Block G/H
LSH Center, ChaoYang District
Beijing
China
+861084778000 (86) 10 8477 8000 http://www.google.com
Taiwan Region twn /LSH/images/common/business/location/twn.png Taiwan Region Office (Mercedes-Benz CARS Retail) Capital Motors, Inc No. 168, Sec 3, Dadu Road
Beitou District
Taipei City
Taiwan Region

Website: www.cmi.lshauto.com.tw
+8860228987999 (886) 02 2898 7999 http://www.google.com
Germany deu /LSH/images/common/business/location/deu.png Germany Office (Mercedes-Benz CARS Retail) Stern Auto Holding GmbH TRIAS-Gebäude
Martin-Luther-Ring 12
D-04109 Leipzig
Germany

Website: www.sternauto.de
+49034139378621 (49) 0341 3937 86 21 http://www.google.com
Singapore sgp /LSH/images/common/business/location/sgp.png LSH MANAGEMENT SERVICES (PORSCHE/LAMBORGHINI OPERATIONS) Lei Shing Hong Management Services (Singapore) Pte Ltd 6 Shenton Way #16-11
OUE Downtown 2
Singapore 068809
+6568615955 (65) 6861 5955 ">(65) 6861 4250 http://www.google.com
South Korea kor /LSH/images/common/business/location/kor.png South Korea Office (Mercedes-Benz CARS Retail) Han Sung Motor Co., Limited 414 Dosan-daero, Gangnam-gu
Seoul 06062
Korea

Website: www.hansung.co.kr
+82234798700 (82) 2 3479 8700 (82)2 5950 332 http://www.google.com
SOUTH KOREA OFFICE (PORSCHE DEALER) Stuttgart Sports Cars Limited 6~7F, #523 Yeoksam-ro
Gangnam-gu
Seoul
Korea

Website: www.porsche.com/korea/ko
Email:     info.sscl@porsche-sscl.co.kr
+82221859800 (82) 2 2185 9800 http://www.google.com
SOUTH KOREA OFFICE (PORSCHE DEALER) Yongsan Sports Automobile Limited 12, Ichon-ro, Yongsan-gu
Seoul
Korea

Website: www.porsche-yongsan.com
Email:     ysal@porsche-yongsan.com
+82262630911 (82) 2 6263 0911
SOUTH KOREA OFFICE (LAMBORGHINI DEALER) SQDA Motors Co., Limited 622 (Samseong-dong), Yeongdong-daero, Gangnam-gu
Seoul 135-851
Korea

Website: www.lamborghini-seoul.com/en
+82261811000 (82) 2 6181 1000 http://www.google.com
United Kingdom gbr /LSH/images/common/business/location/gbr.png United Kingdom Office (Mercedes-Benz CARS Retail) LSH Auto UK Ltd Lawley Middleway
Birmingham B4 7XH
United Kingdom

Website: www.lshauto.co.uk
+4403303311610 (44) 0330 331 1610 http://www.google.com
Vietnam vnm /LSH/images/common/business/location/vnm.png Vietnam Office (Mercedes-Benz CARS Retail) Vietnam Star Automobile Limited 811-813 Nguyen Van Linh Street, Tan Phong Ward
District 7, Ho Chi Minh City
Vietnam

Website: www.vietnamstar-auto.com
+842854112280 (84) 28 5411 2280 http://www.google.com
VIETNAM OFFICE (PORSCHE IMPORTER AND DEALER) Ultimate Cars Limited 802 Nguyen Van Linh Boulevard, Tan Phu Ward
District 7, Ho Chi Minh City
Vietnam

Website: www.porsche.com/pap/_vietnam_
Email:     info@porsche-vietnam.com
+842854141911 (84) 28 5414 1911 http://www.google.com
Locations With over 22,600 employees, we are the Group’s largest division and geographically, our business extends to eight markets, namely, Mainland China, South Korea, Taiwan Region, Vietnam, Cambodia, Germany, the UK and Australia, with a significant presence in major cities.

Select a location:
31 Dec 2020
Lamborghini Seoul’s Newly Refurbished Showroom Part of the massive investments invested to reflect Lamborghini Seoul’s commitments to provide the best services for existing customers while ensuring sustainable growth of business in Korea, was also the refurbishment of the existing showroom. MORE >
Lamborghini Seoul’s Newly Refurbished Showroom 2020-12-31 automobile

Part of the massive investments invested to reflect Lamborghini Seoul’s commitments to provide the best services for existing customers while ensuring sustainable growth of business in Korea, was also the refurbishment of the existing showroom.

The newly refurbished showroom which is fitted-out with the latest Lamborghini corporate identity, has the ability to display up to 7 super sports cars, it has also incorporated consultation rooms to allow exclusivity and privacy for their customers and digitalization of a LED wall and digital price steles.

The modern contemporary minimalist interior is a true reflection of Lamborghini’s performance, luxury and refinement creating a conducive and welcoming atmosphere for their customers.

Close
30 Nov 2020
Lamborghini Seoul’s New Service Centre and Certified Pre-owned Showroom Lamborghini Seoul has built a new 6 story service centre and certified pre-owned car showroom. MORE >
Lamborghini Seoul’s New Service Centre and Certified Pre-owned Showroom 2020-11-30 automobile

Lamborghini Seoul has built a new 6 story service centre and certified pre-owned car showroom (total floor area: 4,317 square meters) at Dongdaemum. These massive investments reflect Lamborghini Seoul’s commitments to provide the best services for existing customers while ensuring sustainable growth of business in Korea.

The Lamborghini Service Centre has 10 work bays, which are equipped with the most advanced diagnostics equipment and alignment machine, certified by Automobili Lamborghini. Inspection Bay, where customers can check their cars directly with service advisor, helps customers to understand the exact conditions of their cars while ensuring transparency of service.

The certified pre-owned car showroom offers an independent space on the first and second floor with 9 Super Sports Cars displayed currently. Uniquely different from other Pre-owned car showroom, consulting rooms are added into the showroom offering a cozy, comfortable and private environment to customers. A dedicated and professional sales team welcomes customers and provides professional consulting on Lamborghini purchases.

Close
13 Nov 2020
Han Sung Motor Completes “Art Cars” with Students via Dream Gream Art Sponsorship Programme Scholarships students collaborated online with Dream Gream ambassadors at Han Sung Motor (한성자동차) to design their dream cars. MORE >
Han Sung Motor Completes “Art Cars” with Students via Dream Gream Art Sponsorship Programme 2020-11-13 automobile
As part of the Dream Gream Art Scholarship Programme, scholarships students collaborated online with Dream Gream ambassadors at Han Sung Motor (한성자동차) to design their dream cars. The completed “art cars” will be displayed at dealerships and service centres across Korea.
Close
11 Nov 2020
LSH Auto UK Supports the Disabled through Partnership with Motability Motability is the UK’s leading car scheme for disabled people which allows them to stay mobile without financial strain. MORE >
LSH Auto UK Supports the Disabled through Partnership with Motability 2020-11-11 automobile
Motability is the UK’s leading car scheme for disabled people which allows them to stay mobile without financial strain. As a partner of the scheme, LSH Auto UK offers program members a selection of leading vehicles from Mercedes-Benz Motability and smart.
Close
30 Oct 2020
Opening of Porsche Studio Hsinchu, Taiwan Porsche Studio Hsinchu, the 12th Porsche Studio globally, has arrived in the city of advanced technology. MORE >
Opening of Porsche Studio Hsinchu, Taiwan 2020-10-30 automobile

Porsche Studio Hsinchu, the 12th Porsche Studio globally, has arrived in the city of advanced technology. Hsinchu, well known for its science-based industrial park, which plays a key role in Taiwan’s development in cutting-edge semi-conduct industry, is the next spotlight city for Porsche. Porsche Taiwan’s new dealer partner, Prestige Motors will be bringing the Porsche charm through their first point-of-sales, the new Porsche Studio concept to Hsinchu. Porsche craftsmanship, aesthetics, German trendiness and urban lifestyle can now be easily experienced and embraced. 


Completed in August 2020, Porsche Studio Hsinchu is located in the prime area of Zhubei City and within walking distance of the Hsinchu High-speed Rail Station. 


Designed as a black cube, unlike any other Porsche Studios, the unique façade design, standalone building feature and boutique like retail space has a sense of mystery and avant-garde vibe.


Porsche Studio Hsinchu has a professional and dedicated team of Porsche Host, sales consultants, and aftersales services. From car appreciation to car purchases or even aftersales care, we sincerely invite any Porsche owners, fans and enthusiasts to come experience the exclusive charm of the Porsche cars and the brand itself.

Close